Rogue Blog

Dan DiDio’s announcement

Posted in The Flash by Heatwave the Rogue on December 23, 2009

Dan DiDio announced today that the Kid Flash title and Wally West Flash backups would be put

ON HOLD

and that the Barry Allen Flash book would be

THE ONLY FLASH BOOK.

And then the internet EXPLODED!!! 

Ok… not really.  But a bunch of message board posters did overreact to the news. 

Dan DiDio did mention that  a bunch of new titles were going to come out of Blackest Night.  This shouldn’t surprise anyone, since the book is selling like hot cakes and might be the best crossover event story of all time?  (Civil War was pretty darn good too, so I won’t proclaim that for real until Blackest Night is completed.  Assuming I still feel that way when it’s over.)

Guys… it’s a simple business decision.  Nothing more.  Blackest Night is a better lead in to some new multiple comic titles than Flash: Rebirth.   With Flash: Rebirth being so late to be released, followed by the loss of momentum caused by this, it was only natural that DC would re-think its plans.  I’m certain it wasn’t just Dan DiDio sitting in a room deciding everything by himself.  I’m sure that DC’s brain trust is looking at what will generate the most cash for the company at this point (especially during this bad economy).  If the ongoing Flash series sells great, expect most of these DiDio announcements to be reversed.  That is, unless DC has NEW plans afoot.  There might just be a new Flash title that results as a more direct outcome of Blackest Night instead?  As Johns likes to often say: “Wait and see.”

There is no need to panic or freak out at this point.  Stay tuned for a new announcement from someone at DC very soon.  In the meantime, try not to embarrass yourself on the message boards until this happens.  DC doesn’t just cater to its fans, it has to answer to its owners too.  And believe me, they have to reach their profit goals just like any other company, Flash be damned or not.

Kid Flash fans, hang in there.  He’s alive and in the DC universe so he’s just a stone throw away from getting some love from a writer.  Probably this summer instead of this Spring or Winter at this point.

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2 Responses

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  1. Robert Zeoli said, on December 23, 2009 at 5:33 pm

    Blackest Night is fun and the build up and GL & GLC crossover issues are fantastic but the main title is meh IMO. I wouldn’t say best crossover of all time. Or even of the last few years.

  2. Heatwave the Rogue said, on December 30, 2009 at 7:19 pm

    I disagree. Blackest Night, as a crossover event has been the most consistently sold book across the board. I’ve enjoyed all of the books that I’ve picked up (that I might not have otherwise) that have been tied to the story too.

    I ask you this: What crossover event would you consider better? The only one that comes to my mind is CIVIL WAR. That’s it.


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